Tracking 100+ Unique Markets Through Effective Communications
Location: The Harbert Center
Date and Time Wednesday January 21st, 11:30 - 1:00pm
Presented by Casey Lassiter, Associate Director of Communications, Healthsouth Corporation

"What News is HOT in Birmingham"

Presented by: Cindy Fisher Crawford

Cindy Fisher Crawford will delve into the numbers of online readership to show which stories get the most interest from Birmingham business leaders. And, she will share how that information can help marketing professionals make smarter branding decisions. As Editor of the Birmingham Business Journal, the top business publication in the state for eight years, she has gained inside knowledge and outside perspective on the pulse of the business community.

Online Registration by 12 pm August 15:
Students $10 Members $20 Guests $30
Register at the door – space permitting:
Students $15 Members $30 Guests $40
Presented by Heidi Elnora Baker, President heidi elnora

Digital Storytelling on Steroids: Branded Content Marketing
Guest Speaker: Libby Romano and Lindsey Sims, Big Communications

Join us as Libby and Lindsey share how great stories have the power to create gravity - effortlessly drawing people into brands, whether written, spoken or seen. But if that information isn’t relevant, exciting, timely, and shareworthy, it is a waste of time. Don’t waste time.

Keith Richards - A Passion for Cooking and Community

Keith Richards found his passion for Taziki's and its Greek inspired menu on a 1997 trip to Greece with his wife, Amy. In 1998, they opened their first restaurant at the Colonnade in Birmingham. Today, Taziki's has 47 locations in 13 states.

The Absolutely Essential Social Media Tools by Wade Kwon, Founder of Y'all Connect conference Social media is much more than hashtags and apps. It’s about interaction and reach, about conversions

"Concentrate and Dominate” Find one niche to focus on – do one thing and do it well. by John Paul Strong, Strong Automotive Author of two books in the Next