Bew White, CEO of Summer Classics Companies will share his experience founding and growing the largest luxury outdoor furniture manufacturer in the United States. From a textile Engineering Degree at Auburn with an expected future at Avondale Mills, the great grandson of its founder and Alabama Governor, Braxton Bragg Comer, Bew began a life long entrepreneurial pursuit of excellence in home goods leading to

Guest Speaker: Hatton Smith, Royal Cup

Join us as Hatton Smith shares the strategies behind Royal Cup’s two-tiered marketing strategy.

Royal Cup Coffee has built a national brand whose coffee and teas are not sold in stores. The company partners with restaurants, hotels, offices and resorts to develop custom blends of coffee and tea that customers recognize as special and unique.

Connecting With Customers
Location: The Harbert Center Time: 11:30 - 1:00pm
Register by 12 pm October 10
Presented by Michele Elrod, Executive Vice President, Head of Marketing - Regions Financial

Sponsored by ExactTarget, a salesforce.com company.

The Absolutely Essential Social Media Tools by Wade Kwon, Founder of Y'all Connect conference Social media is much more than hashtags and apps. It’s about interaction and reach, about conversions and sales. Crafting a solid social media marketing plan begins with the right tools. Let Wade Kwon, one of the Poynter Institute’s 35 Influential People

Dreamland’s Challenge: Connecting With New Markets While Maintaining Core Identity Presented by Betsy McAtee, CEO, Dreamland BBQ Dreamland Bar-B-Que is an iconic brand with a history that spans over half-a-century. Dreamland’s identity is a result of one man’s dream and guests’ memories and experiences tied to that dream. Now with nine locations across the Southeast, a

Warren Averett 360: Organizing Solutions Around The Client Presented by Todd Decker, CMO and Head of Business Development – Warren Averett November 16, 2016 | The Harbert Center Join us as Todd Decker shares how his firm has developed “Warren Averett 360” - a comprehensive marketing approach positioning the firm as more client centered and

Beyond Brochures - Using Apps To Engage An Audience Taylor Peake Wyatt, President of MotionMobs, is an entrepreneur and experienced software consultant. Taylor has been involved in building and promoting Birmingham’s growing technology community since 2010. Through MotionMobs, she has helped entrepreneurs start their first company and experienced business leaders embrace technology to improve efficiency within

Caffeine Powered Marketing Presented by Randy Adamy | Owner, OHenry’s Coffees and OHenry’s Coffee Roasting Co. January 18, 2017 | The Harbert Center   O'Henry's is one of Birmingham's favorite food & beverage brands.  Join us on January 18th as CEO Randy Adamy explains the O'Henry's approach to marketing - starting with the foundational principles laid