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X-WR-CALDESC:Events for AMA Birmingham
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DTSTART;TZID=America/Chicago:20250618T110000
DTEND;TZID=America/Chicago:20250618T130000
DTSTAMP:20260416T025046
CREATED:20250217T043314Z
LAST-MODIFIED:20250616T002039Z
UID:5561-1750244400-1750251600@amabirmingham.org
SUMMARY:Tech Stack Talk: CRMs\, AI\, Automation & Analytics
DESCRIPTION:Lunch and learn opportunity + networking focused on the intersection of marketing and technology.\n\n\nNo vendor pitches. Just practical technology insights. \nJoin our luncheon focused on the tools and technologies actually driving marketing results. Join marketing leaders and peers for a panel discussion about marketing technology success from selection to effective implementation. \nExamine how CRM\, analytics\, generative AI and other key technologies are improving campaign development\, audience targeting\, and measurement. \nSee what’s working now and what’s worth investing in next. \nHear directly from practitioners managing complex marketing technology stacks. Learn how they’ve solved integration challenges\, optimized implementations\, and demonstrated ROI. \n \nLeave our June luncheon with practical applications\, real experiences and actionable suggestions to bring to your organization. \n \n**Moderator** \nMatt Robinson\, Director of Advertising and Analytics\, Uptick Marketing \n \n**Panelists** \n\nJarrod Stisher\, Marketing and Communications Manager\, TechBirmingham\nMelissa Ralph\, Owner\, R Consulting\nDaniel Walters\, MarTech Administrator\, Main Street Inc.\nJai Jonae\, Automation Expert\, Founder & CEO\, Auxilio X\n\n \nAMA Tech Stack Talk – Run of Show \n\n11:00 – Arrival + Check-in\n11:15 -11:30 am – Opening Remarks + Lunch\n11:30 am – 12:15 pm – Panel Discussion with Martech Experts by Moderator\n12:15 -12:30 pm – Audience Q&A + Closing Remarks\n12:30 – 1:00 pm – Networking and Lunch (to go)
URL:https://amabirmingham.org/event/ama-tech-stack-talk-2/
LOCATION:Innovation Depot Inc\, 1500 1st Avenue North\, Birmingham\, AL\, 35203\, United States
CATEGORIES:Luncheons
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DTSTART;TZID=America/Chicago:20250226T110000
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CREATED:20250217T043306Z
LAST-MODIFIED:20250226T202739Z
UID:5553-1740567600-1740576600@amabirmingham.org
SUMMARY:AMA Super Bowl Commercial Break
DESCRIPTION:Peer discussion and analysis on Super Bowl campaigns from this year’s big game.\n\n\nJoin marketing and advertising professionals for a debrief of this year’s Super Bowl advertising campaigns. Together\, we’ll explore the strategy\, creativity\, and effectiveness behind advertising’s highest-stakes arena. \nOur discussion will explore: \n\nStrategic approaches that aligned with brand objectives\nCreative executions that broke new ground\nCultural moments that resonated with audiences\nInnovation in storytelling and platform integration\nMeasurement frameworks for Super Bowl campaign success\nEmerging trends and their implications for future campaigns\n\nThis is your opportunity to share expertise\, gain fresh perspectives\, and engage in meaningful dialogue with peers who understand the complexities of high-impact campaign development. Whether you’re a creative director\, strategist\, media planner\, brand manager\, or other marketing professional\, your insights will contribute to a deeper understanding of what drives success in Super Bowl advertising. \nBring your professional experience\, analytical mindset\, and curiosity as we examine one of advertising’s most expensive playground.
URL:https://amabirmingham.org/event/ama-super-bowl-commercial-break-2/
LOCATION:Innovation Depot Inc\, 1500 1st Avenue North\, Birmingham\, AL\, 35203\, United States
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