The Vice President of Strategic Relations, reporting to the President, is responsible for securing in-kind and cash sponsorships to support the chapter operations and programming throughout the year.

Specific Responsibilities

  • Develops and implements AMA Birmingham FY sponsorship plan, with measurable results and specific dates, for committee activities
  • Prepares and manages budget for AMA Birmingham FY sponsorship plan
  • Secures sponsors for annual events, quarterly events, monthly luncheons, members-only events and identify additional items for sale
  • Assists with the continued development of our targeted new sponsor list and work with the committee to acquire these sponsors and partners
  • Works with sponsorship team to distribute contracts to all sponsors 
  • Gather high-resolution logos from sponsors and distribute to relevant committees 
  • Consistently contact and thank sponsors while reminding them of their benefits  
  • Keeps all AMA Birmingham communications regarding sponsorships up to date 
  • Works with survey sponsor to develop annual sponsorships survey 
  • Assists with the annual Volunteer and Sponsor Thank You event 
  • Holds AMA Birmingham board accountable for assisting the sponsorship committee 
  • Prepares a final report evaluating the year’s activities based on initial goals and objectives. Includes final budget figures and recommendations for the following year. This will be the basis of the CEA entry for sponsorship, along with supporting examples required for the entry form.
  • Creates a succession plan for VP position, as well as any other sponsorship documentation
  • Keeps President and President-Elect informed on sponsorship and any other necessary committee updates


  • Serves 5-8 hours per week
  • Attends AMA Birmingham programs and events
  • Attends monthly Executive Board meetings
  • Oversees committee of Directors of Sponsorship
  • Provides monthly board report/committee update and dashboard numbers to Secretary before each executive Board meeting
  • Monitors sponsorship budget
  • Schedules and leads monthly programming call/meeting


  • Active AMA Birmingham member (required)
  • Degree in marketing, advertising, communications or related professional experience with experience in project management or direct marketing preferred
  • Experience negotiating and implementing high profile events
  • Experience with Asana preferred
  • Excellent interpersonal and written communication skills
  • Successful track record of building, motivating and managing a team
  • Ability to work cross-functionally, coordinating across a large, dynamic organization with multiple board members and committees