ROLE DESCRIPTION: DIRECTOR OF MEMBERSHIP EXPERIENCE
The Director of Member Experience, reporting to the VP of Membership, is responsible for the member lifecycle and executing the plan to drive engagement, value and acquisition.
Specific Responsibilities
- Defines touchpoints for the member lifecycle and keeps in touch with members at those defined touchpoints. Recommends action plans and ideas when necessary
- Compiles and analyzes data trends in conjunction with the Secretary and data sponsors
- Manages chapter data including member list, sharing with other Board members as appropriate
- Manages membership data – inputs, health, and updates to new members, volunteers, community interest, etc.
- Helps plan and aids in the membership efforts to bring value to our members and marketing community
Commitment
- Serves 2-4 hours per week
- Attends AMA Birmingham programs and events
- Attends monthly membership call/meeting
- Participates in monthly membership committee call/meeting
Qualifications
- Active AMA Birmingham member (required)
- Degree in marketing, advertising, communications or related field with experience in project management or direct marketing preferred
- Experience with Asana preferred
- Excellent interpersonal and communication skills
- Successful track record of building, motivating and managing a team
- Ability to work cross-functionally, coordinating across a large, dynamic organization with multiple board members and committees