ROLE DESCRIPTION: AVP of COMMUNICATIONS 

The Assistant Vice President of Communications, reporting to the VP of Marketing & Communications, is responsible for the chapter’s website and content strategy. The AVP of Communications assists the VP of MarComm in leading the committee of directors; steps up in absence of VP of MarComm.

Specific Responsibilities

  • Executes website strategy as outlined in Chapter Strategic Plan
  • Manages general social and website updates and changes requests from Executive Leadership Team and VPs
  • Works with VP of Technology & Data to update website
  • Assists in coordinating with Executive Leadership Team and VPs for sources of information with special attention to the following: President (national and Chapter news), Programs (upcoming events/activities), Membership (new members, prospects and volunteers), Sponsorship (contract obligations)
  • Utilizes analytics and data to improve effectiveness and efficiency of communications
  • Assists in coordinating and executing design, production and mailing of postcards for special events
  • Maintains the branding image of the Chapter, including the logo, publication design, stationery and letterhead, communication standards, etc.
  • Assists Marketing & Communications team members with their responsibilities as needed
  • Assists VP of Marketing & Communications with committee oversight

 

Commitment

  • Serves 4-6 hours per week
  • Attends AMA Birmingham programs and events
  • May attend Board meeting in absence of VP of Marketing & Communications
  • Participates in monthly communications committee meeting

 

Qualifications

  • Active AMA Birmingham member (required)
  • Degree in marketing, advertising, communications or related professional experience
  • Experience with communications technology including email platforms, website CMS and social media
  • Excellent interpersonal and written communication skills
  • Ability to work cross-functionally, coordinating across a large, dynamic organization with multiple board members and committees