AMA Birmingham

AMA Holiday Mixer
2017-02-15 11:30 - 13:00 UTC

AMA Summer Mixer 2016
2017-02-15 11:30 - 13:00 UTC

AMA Collegiate Conference
2017-02-15 11:30 - 13:00 UTC, 2016-11-04 12:00 - 16:00 (America/Chicago)
AMA Collegiate Conference
The AMA Collegiate Conference is one of the best investments you can make as an aspiring marketer, and we invite you to join us Nov. 4, 2016, from 12:00-5:00 at Uptick Marketing (100 12th Street North). Take your marketing studies to the next level, and join local professionals for professional development, career advice, networking and fun.
This event is open to undergraduate Marketing and business students looking to learn from industry professionals about careers and trends in Marketing and Sales. The AMA Collegiate Conference can inspire you and give you the tools you need, to start your career as a young marketing professional.
Cost : $10, and includes Lunch and beverages will be provided. Please RSVP by Oct. 31, 2016.

AMA Coffee Talk
2017-02-15 11:30 - 13:00 UTC
Find out why joining AMA is a great value and an important investment in your future! Meet and mingle with both new and long-time AMA members. We want to get know you better and to share with you how AMA membership can benefit your career. Register now so we can reserve space. This is a FREE event!
Looking forward to getting to know YOU!

Learn, Connect, Advance Conference
2017-02-15 11:30 - 13:00 UTC
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About the Event
JUNE 26th, 2015: The Birmingham Chapter of the American Marketing Association is holding their biggest professional development event of the year… ‘LEARN, CONNECT, ADVANCE’ Conference. Featuring 3 keynote speakers and 7 breakout sessions (breakfast and lunch included) this event will feature dynamic programming on a variety of marketing topics, networking opportunities and leadership insights from some of the areas best marketers to keep you and your organization on point.
View The Full Conference Agenda

Be Sure To Attend The Conference After Party!
4:30 – 6:30: Conference Power Networking & Drinks @ Olivia’s
2013 2nd Ave N Birmingham, AL 35203

Members – $65
Non- members – $75
On event day – $85
Students – $35

Birmingham AMA Holiday Networking Mixer
2017-02-15 11:30 - 13:00 UTC

September Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Stumbling And Serving: a Trekker’s Guide to the C-Suite
The C-Suite: part myth, part reality. Not a destination harbor, just one more port of call
Presented by: Bill Todd
Bill Todd of o2ideas will share his unique perspective of winding up in the C-Suite and ad agency ownership at our September AMA luncheon. Todd, who originally started as a TV reporter in Birmingham, in April became an owner of Birmingham ad shop o2ideas after being named president more than two years ago. He will offer practical tips on how to make your journey to the C-Suite based on a three-decade odyssey across the high seas filled with stumbles, catastrophes, victories and joy.

AMA Summer Marketing Mixer
2017-02-15 11:30 - 13:00 UTC
Network and mingle with fellow marketing and advertising professionals on a cool summer evening at Above, the rooftop bar at the Redmont Hotel.AMA Summer Marketing Mixer
Prepay online for just $15 or pay $20 at the door. Registration includes a delicious Taziki’s buffet plus two drink tickets!
Enjoy salsa dancing starting at 8:30.
Non-members and guests welcome.

January Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Tackling 100+ Unique Markets Through Effective Communications
Presented by Casey Lassiter- Associate Director of Communications, Healthsouth Corporation
Casey will share how her very small staff, handles communications and marketing for more than 100 hospitals in HealthSouth’s nationwide network.
The hospitals are in very different markets – some in small markets with no competitors while some experience the opposite. This creates a challenge for her team, which acts as a resource and support for all HealthSouth hospitals as well as the corporate office.
The presentation will include details on how they tackle public relations, media relations, crisis communications, creative services, online communications (including social media) and internal communications and marketing from a corporate level while still allowing hospitals to customize their message and marketing.
About Casey Lassiter
Casey Lassiter serves as associate director of communications at HealthSouth Corporation where she is responsible for the company’s external communications including public and media relations for both the corporate office and the company’s nationwide network of more than 100 hospitals in 33 states. In this role, she also serves as the media spokesperson for the company. Many of her current tasks include working directly with corporate leadership to communicate current and trending news for the company that involves media outlets in both the local and national markets. Casey has worked with HealthSouth’s development team and other departments to bring more than ten new hospitals and acquisitions to the HealthSouth network of inpatient rehabilitation hospitals and was part of the team that redesigned the corporate website and the team that redesigned more than 100 HealthSouth hospital websites across the country. Casey’s public relations work on the company’s Amputees Across America program received a Public Relations Council of Alabama Medallion Award and a Public Relations Society of America Award of Excellence Silver Anvil Award.
Early Birds Register and Pay by Friday Noon Jan. 16: Members $20, Guests $30, Students $10
After Friday Noon Jan. 16: Members $30, Guests $40, Students $15
**Early Bird prices accepted at the door for company checks and student cash.

October Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Cindy Fisher Crawford- Editor, Birmingham Business Journal
“What News is HOT in Birmingham”
Cindy Fisher Crawford will delve into the numbers of online readership to show which stories get the most interest from Birmingham business leaders. And, she will share how that information can help marketing professionals make smarter branding decisions.
Cindy Fisher Crawford is editor of the Birmingham Business Journal. In a leadership role at the top business publication in the state for eight years, she has gained inside knowledge and outside perspective on the pulse of the business community. Fisher Crawford will share Birmingham business insights with the AMA chapter on Oct. 21.
Fisher Crawford is a graduate of the University of Alabama and has 17 years of experience in newspapers. She started out her career as a government and education reporter at the Birmingham Post-Herald, where she worked for three years, and then moved to Connecticut to work as a reporter at the Waterbury Republican-American. She later worked for five years at the Daytona Beach News-Journal as a reporter covering governments.
Fisher Crawford, a Tuscaloosa native, returned to her home state to join the Birmingham Business Journal as managing editor in 2007 and was promoted to editor in September 2010. She is the mother of two children ages 8 and 5 and a regular contributor to NPR and Fox 6 news.

AMA August Luncheon
2017-02-15 11:30 - 13:00 UTC
Building An Honest Brand – Stay True To Succeed
Presented by Heidi Elnora Baker, President heidi elnora
From a humble beginning to bridal stores across the world, Heidi Elnora Baker has built the acclaimed wedding gown company heidi elnora from the ground up. Her journey began upon graduation from the Savannah College of Art and Design in 2002 where Heidi was taught the couture techniques of the fashion industry.
Heidi’s passion for couture and the creation of timeless pieces resulted in the establishment of heidi elnora in 2006. Following the footprints of great designers before her, Heidi’s gowns are recognized by their quality in construction, fine attention to detail, and feminine relevance. Based in Alabama, the heidi elnora brand is focused on being a personal and honest company as they stay true to their Southern roots.
Today, the heidi elnora brand can be found in 25 stores worldwide. With the launch of Heidi’s reality show on TLC debuting Summer 2014, there is a new layer of the heidi elnora brand to be unveiled.

February Marketing Power Lunch
2017-02-15 11:30 - 13:00 UTC
Digital Storytelling on Steroids: Branded Content Marketing
Guest Speaker: Libby Romano and Lindsey Sims, Big Communications
Join us as Libby and Lindsey share how great stories have the power to create gravity – effortlessly drawing people into brands, whether written, spoken or seen. But if that information isn’t relevant, exciting, timely, and shareworthy, it is a waste of time. Don’t waste time.
Libby Romano, Director of Digital Strategy, and Lindsey Sims, Media Director, played principle roles in evolving Big’s public relations and digital services to meet this new challenge – effectively creating the agency’s content marketing service offerings from the ground up. They’ve been integral in leading the charge on all things content and implementing effective strategies for clients. What started as brand journalism back in 2012 with Big’s Alabama Gulf Seafood and Alabama Department of Commerce campaigns, evolved into a recipe for creating, developing, and delivering compelling branded content. They call it content marketing: digital storytelling on steroids.
Early Birds Register and Pay by Friday Noon February 13: Members $20, Guests $30, Students $10
After Friday Noon February 13: Members $30, Guests $40, Students $15

**Early Bird prices accepted at the door for company checks and students cash.

August Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Keith Richards – A Passion for Cooking and Community
Keith Richards found his passion for Taziki’s and its Greek inspired menu on a 1997 trip to Greece with his wife, Amy. In 1998, they opened their first restaurant at the Colonnade in Birmingham. Today, Taziki’s has 47 locations in 13 states. Today, he is leading the Birmingham-based fast-casual effort, which was recently ranked by Restaurant Business as 13th on their Future 50 List, as well as being named one of the Franchise Business Review’s Top Franchises in both 2014 and 2015.
Earlier this year, the United States Healthful Food Council (USHFC) announced Taziki’s Mediterranean Cafe’ is the first national franchise to achieve REAL Certification, the emerging national standard for foodservice nutrition and sustainability. Taziki’s is now the largest chain restaurant to complete the certification process.
In building the Taziki’s brand, Keith employs a grass roots marketing strategy to become an integral part of the community. Taziki’s efforts are focused on building genuine relationships to ensure long-term growth, the importance of small businesses supporting their communities and how pursuing passion is the foundation of growing your company.

September Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Marketing Strategies For Companies In Their Early Stages
Presented by Devon Laney, President & CEO, Innovation Depot
Innovation Depot, Birmingham’s high-tech/biotech business incubator, was named Technology Incubator of the Year in 2011 by the National Business Incubation Association. As Innovation Depot’s President and CEO, Devon Laney offers a unique perspective on marketing strategies that can help early stage companies succeed on a limited budget and with limited internal resources. Prior to joining Innovation Depot in 2005, Devon worked on a broad range of marketing, I/T and strategic organizational projects with various Fortune 500 companies as an analyst with Accenture LLP in Atlanta. Previously, Devon worked on the development, redesign and launch of Energen Corporation’s intranet, and also served as the Entertainment Editor for nationally distributed Family Issues Magazine. Devon is the youngest member to ever serve on the Executive Committee of the Birmingham Venture Club, and the organization’s only consecutive back-to-back President. Additionally, Devon serves on the Executive Committees of TechBirmingham and BioAlabama, and he also serves on the Local Advisory Board of BBVA Compass Bank and The Alys Stephens Center Young Patrons Board. Devon is a member of the 2008 inaugural class of Leadership UAB, Leadership Birmingham’s 2010 class, and the Rotary Club of Birmingham. In 2009, Devon was selected as one of Birmingham Business Journal’s “Top 40 Under 40”. Power Networking starts at 11:30 am, Keynote Program is from Noon – 1:30pm REGISTER HERE

March Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
The Next Frontier of Marketing: Human Engagement
Presented by John Gardner, Luckie & Company The proliferation of technology, data and connectivity has accelerated and amplified every aspect of the marketing ecosystem, helping us as marketers optimize all our marketing processes. But, is that good news for the customer? In our zeal to serve up highly optimized propositions, have we gone too far? Statistics show that the effectiveness of marketing has never been lower while the attitudes of consumers toward marketers have never been worse. Have we become our own worst enemy in the pursuit of ROI?
John Gardner recognized the need to set his agency on a new path, to pioneer an approach for his clients that would help them recapture the love and support of their customers.
John calls this revolutionary approach “the human experience” because as humans, we all care about the entire brand experience, not just sales or service. Engagement and response are optimized by what is best for the customer – not for the organization. In this new paradigm, brands must first get much closer to their customers and listen to and engage with them over time and across channels and media.
Join us as John shares the new path he has forged for his agency called “the human experience” and how you might start to think about your marketing efforts in a whole new way that will separate your brand from the herd.
About John Gardner
John Gardner was named president of Luckie in 2013. John has worked with some of the top brands in the country, including Regions, Chick-fil-A, Marriott, Kohl’s, Saks, Disney, Liz Claiborne, AT&T, Nestlé, L’Oréal, Lane Bryant, GlaxoSmithKline, Novartis and Pfizer.

Early Birds Register and Pay by Friday Noon, March 13: Members $20, Guests $30, Students $10
After Friday Noon, March 13: Members $30, Guests $40, Students $15
**Early Bird prices accepted at the door for company checks and students cash.

October AMA Halloween Mixer
2017-02-15 11:30 - 13:00 UTC

October Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Connecting With Customers
Presented by Michele Elrod, Executive Vice President, Head of Marketing – Regions Financial
Join us as Michele shares with us Regions’ mission, the thrill of creating a new brand and the role of the iconic bike, how Regions is better connecting with customers, and Regions’ commitment to communities through financial education and sponsorships.
Michele Elrod has been a marketing professional for nearly 35 years, 30 of those in the ever-changing banking industry. In her words, “Today, marketing offers more opportunities than ever before to support your company and ensure that marketing is a revenue center.”
She earned her master’s degree from the University of Alabama School of Communication and Information Services, where she was recently recognized as the 2014 Outstanding Alumna in Advertising. The Birmingham Business Journal honored Michele as a top CMO in the 2014 C-suite awards. She currently serves in the University Of Alabama Culverhouse School Of Commerce Mentor Program and is a member of the Culverhouse Board of Visitors.

This event is sponsored by the Exact Target Marketing Cloud. The Exact Target Marketing Cloud from Salesforce is the platform for 1:1 customer journeys, connecting companies with customers in whole new ways. Learn more at exacttarget.com.

Sam Capra will discuss the world’s most powerful 1:1 digital marketing platform, the ExactTarget Marketing Cloud. Learn how it helps you make the most of every customer interaction—creating personalized, cross-channel customer journeys that deliver exceptional brand experiences.

April Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Guest Speaker: Hatton Smith, Royal Cup
Join us as Hatton Smith shares the strategies behind Royal Cup’s two-tiered marketing strategy.
Royal Cup Coffee has built a national brand whose coffee and teas are not sold in stores. The company partners with restaurants, hotels, offices and resorts to develop custom blends of coffee and tea that customers recognize as special and unique. From Highlands Bar & Grill to the Waffle House – they’re serving custom blended coffee and/or tea manufactured exclusively by Royal Cup Coffee.
Fifteen years ago the company began offering its products online through EspresShip.com – an easy and convenient way for home consumers and businesses of all sizes to enjoy coffee-house-quality coffee. Royal Cup also recently introduced a customized Mercedes-Benz Sprinter Van with a complete barista bar outfitted with state-of-the-art brewing equipment, a full graphics wrap, and an exterior pop-up digital flatscreen monitor for images and videos.
Early Birds Register and Pay by Friday Noon April 10: Members $20, Guests $30, Students $10
After Friday Noon April 10: Members $30, Guests $40, Students $15

**Early Bird prices accepted at the door for company checks and students cash.

November Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
Bew White, CEO of Summer Classics Companies will share his experience founding and growing the largest luxury outdoor furniture manufacturer in the United States.
From a textile Engineering Degree at Auburn with an expected future at Avondale Mills, the great grandson of its founder and Alabama Governor, Braxton Bragg Comer, Bew began a life long entrepreneurial pursuit of excellence in home goods leading to the industry’s leading brand.
Bew has opened plants in Chile 1989 to 1995, and Mexico from 1993 to 2000. He has been to China 29 times from 1998 to 2014, and has captive factories in Dalian, Heshan and Shunde. A lifetime of developing innovative materials, his latest is a sustainable product made of rice hulls and mineral spirits called Resysta, made in a plant in Indonesia.
Coupled with how his legacy William White remarkably founded the industry leading Gabby brand in the pit of a crippling recession marks a dynasty of Alabama rainmaker’s.
From a 35+ year legacy of taste, Summer Classics has become the premier manufacturer of luxury outdoor furniture. We innovate with timeless materials like exclusive resin wicker, cast aluminum, teak, and iron. Our beautiful creations enhance the quality of life for our customers and change the way people think about outdoor furniture. Our Purpose: We exist to provide, Life’s best moments… Furnished.™
Alabama’s largest home goods importer, the company houses a full service marketing and PR department, largest internal furniture design department in the industry, and manufactures product in 8 countries. The company is now headquartered in one of Birmingham’s largest buildings, the newly renovated, former Moore Handley building at 487,000 square feet.
Bew recently was awarded Entrepreneur of the Year at the Society of International Business Fellows (SIBF). Don’t miss incredible insight into the ups and downs of leading a fashion driven business.

October Networking Mixer
2017-02-15 11:30 - 13:00 UTC

May Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
The Sales Gap Model: Creating lift by moving McKinsey’s CDJ theory into a practical, sales driven, marketing process.

Guest Speaker: Sean Doyle, FitzMartin
Sean’s thinking, vision and experience are focused on helping clients truly align marketing and sales with one another and jointly with the customer. The FitzMartin process is linear and can be used to create “rational” buying experiences. This is a major “a-ha” for B2B marketers because it has repercussions for more than just tools but also behavior. It puts marketers in a position of serving as counselors/advisors to sales and across the entire enterprise.
Sean will share his lead tool, a sales gap analysis, and demonstrate how the Sales Gap framework was used by one of the 50 largest banks in the world to create marketing and sales alignment. He also will review the efficacy of marketing tools and sales behaviors and explain how that client created $100,000,000’s in sales (fee, loan and deposit growth) using this process.
Sean will share:

How you can identify barriers to sales
How you can advance your professional marketing skills from “I think that will work” to “this will work because…”
How to collaborate with sales in pursuit of today’s revenue (and management in pursuit of tomorrow’s growth)
A quantitative tool to evaluate sales process and behavior
A quantitative way to evaluate creative and predict its efficacy

As a principal of FitzMartin, Sean is a leading mind and voice on B2B sales and marketing strategy. Particularly adroit at applying the science of behavioral change to sales and marketing communications, Sean drives the team at FitzMartin to focus on the needs of business and business leaders. For over 25 years, Sean has worked with businesses to solve the most pressing sales and marketing challenges: planning, positioning, and branding of course, but also growth initiatives, sales optimization, metrics and analytics, high value hard to reach sales programs, customer experience mapping and design, sales technology integration, sales and marketing leadership coaching, even fractional CMO engagements.
Clients include Georgia Pacific, the Southeastern Conference and BBVA Compass. Sean’s first book, Enabling Profit, is a guide for an executive in charge of marketing but not trained to do it!
Early Birds Register and Pay by Friday Noon May 15: Members $20, Guests $30, Students $10
After Friday Noon May 15: Members $30, Guests $40, Students $15

**Early Bird prices accepted at the door for company checks and students cash.

November Power Marketing Luncheon
2017-02-15 11:30 - 13:00 UTC
You Don’t Have To Wear Wing Tip Shoes To Be An Entrepreneur
Presented by Bud Cason, Owner, Founder and CEO, Bud’s Best Cookies
Join us as Bud Cason shares with us his story of what it takes to be a successful entrepreneur.
Bud’s Best Cookies is one of the country’s leaders in bite-sized cookie production. Bud’s manufactures several brands of cookies in 30 different flavors and varieties and produces over one million cookies per hour in their Hoover location.
Register by 12 pm November 14: Students $10 Members $20 Guests $30
Register at the door (space permitting): Students $15 Members $30 Guests $40

February Fling
2017-02-15 11:30 - 13:00 UTC
Join us for a night of networking with Birmingham’s growing marketing community!

February Signature Series Luncheon | Lake Homes Realty
2017-02-15 11:30 - 13:00 UTC | The Harbert Center, 2019 4th Ave N, Birmingham, AL, 35203, United States
Presented by Glen Phillips
CEO of Lake Homes Realty / LakeHomes.com
Pretend you have business blender. What would you get if you put in that blender – a national traditional real estate company – Zillow – Amazon – and Uber? You’d get Lake Homes Realty, one of the nation’s fastest growing full-service real estate companies.
Join us and learn how Lake Homes Realty created a successful business around the commitment that service, technology, and marketing are inseparable and leverage-able.
Glenn S. Phillips appreciates dark chocolate and a good pun. As CEO of Lake Homes Realty, his work includes major involvement in marketing and technology (which in this day, are intertwined).
An author and speaker, he has been quoted in The Wall Street Journal, U.S. News & World Report, USA Today, Realtor.com, ABC News Now, Psychology Today, Entrepreneur, and Fortune Small Business. Glenn also occasionally plays a really ugly tuba before an audience of thousands.
Glenn is also founder and Senior Consultant of Forte’ Incorporated, a technology consulting firm, and serves on the Board of Directors of the National Federation of Independent Business.
Learn more about Lake Homes Realty at lakehomes.com.

February Signature Series Luncheon | Lake Homes Realty
2017-02-15 11:30 - 13:00 (America/Chicago) | Screen Shot 2017-05-17 at 9.08.00 AM
Going after the Giants… Sideways
Presented by Glen Phillips
CEO of Lake Homes Realty / LakeHomes.com
February 15, 2017 | The Harbert Center
Pretend you have business blender. What would you get if you put in that blender – a national traditional real estate company – Zillow – Amazon – and Uber? You’d get Lake Homes Realty, one of the nation’s fastest growing full-service real estate companies.
Join us and learn how Lake Homes Realty created a successful business around the commitment that service, technology, and marketing are inseparable and leverage-able.
Glenn S. Phillips appreciates dark chocolate and a good pun. As CEO of Lake Homes Realty, his work includes major involvement in marketing and technology (which in this day, are intertwined).
An author and speaker, he has been quoted in The Wall Street Journal, U.S. News & World Report, USA Today, Realtor.com, ABC News Now, Psychology Today, Entrepreneur, and Fortune Small Business. Glenn also occasionally plays a really ugly tuba before an audience of thousands.
Glenn is also founder and Senior Consultant of Forte’ Incorporated, a technology consulting firm, and serves on the Board of Directors of the National Federation of Independent Business.
Learn more about Lake Homes Realty at lakehomes.com

January Signature Series Luncheon | O'Henrys Coffee
2017-01-18 11:30 - 13:00 (America/Chicago) | Screen Shot 2017-05-17 at 9.08.00 AM
Caffeine Powered Marketing
Presented by Randy Adamy | Owner, OHenry’s Coffees and OHenry’s Coffee Roasting Co.
January 18, 2017 | The Harbert Center

O’Henry’s is one of Birmingham’s favorite food & beverage brands. Join us on January 18th as CEO Randy Adamy explains the O’Henry’s approach to marketing – starting with the foundational principles laid by its founder, Dr. Henry Bright, through the brand’s growth and expansion to new markets. If you want to hear how a local brand thrives going head-to-head with a global behemoth – and in an increasingly crowded field of smaller players, this is a luncheon you won’t want to miss!

Holiday Celebration 2016
2016-12-01 17:30 - 21:00 (America/Chicago)
It’s the most wonderful time of the year and we’re making it even brighter… with giveaways! First, become a member of AMA Birmingham before our December 1st Holiday Party and receive free admission! Second, come to the party at Vulcan Park where all members in attendance will have a chance to win other great prizes – including one year of FREE admission to our Signature Series luncheons (a $200 value)! If you bring an unwrapped toy for Toys for Tots, and we’ll put your name in the hat again to increase you chance of winning! To become an AMA Birmingham member, visit http://bit.ly/2fFFAsi or contact membership@bhamama.org.

November Signature Series Luncheon | Warren Averett 360: Organizing Solutions Around The Client
2016-11-16 11:30 - 13:00 (America/Chicago) | Screen Shot 2017-05-17 at 9.08.00 AM
Warren Averett 360: Organizing Solutions Around The Client
Presented by Todd Decker, CMO and Head of Business Development – Warren Averett
November 16, 2016 | The Harbert Center
Join us as Todd Decker shares how his firm has developed “Warren Averett 360” – a comprehensive marketing approach positioning the firm as more client centered and more focused on meeting client needs than competing firms. With over 40 services to offer, both employees and clients need to be made aware of all the ways the firm can help them. WA 360, organizes solutions around the client from their perspective, making it easier to identify needs and cross-serve clients.
Todd Decker has spent more than a decade in leadership roles at Sterne Agee, Regions, BBVA Compass and Bank of America. Todd began his marketing career at Johnson & Johnson where he was Marketing Director on several leading consumer brands. Todd leads the Firm’s practice development and marketing endeavors presenting the unique value of the Firm, its people and service offerings across multiple regions, service lines and practice groups. He works with executive management on strategic initiatives and also supports the Firm’s efforts in pursuing significant client opportunities. His responsibilities also include growth initiatives, communications and marketing oversight of the Firm’s industry niche teams.
Todd is a graduate of Duke University and earned his Master of Business Administration at the University of North Carolina.

Marketing Automation Seminar
2016-10-26 08:30 - 09:30 (America/Chicago)
You’ve heard about marketing automation (MA), but do you know what it really is?
Better yet, how can you use it effectively for your business? MA can be a powerful tool to help you implement your marketing plan.
Join us as AMA member and MA expert John Burdett helps us dig into what marketing automation is all about and discusses best practices you can use for your business. Light snacks and beverages will be provided. Free for members of AMA Birmingham; $10 for guests. Please RSVP by Oct. 21.
