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May 2018

May 2018 Signature Series Luncheon

May 16, 2018 @ 11:30 am - 1:00 pm

Featuring American Family Care CMO, William L. Koleszar $25 Members and $35 Non- Members, $15 Students Click here to Reserve Your Spot! "Connecting Your Company's Core Values to Your Brand." Learn how American Family Care uses data, technology, and incentives to fulfill its brand promise. Seating Limited, RSVP Today!  

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August 2018

August 2018 Signature Series Luncheon

August 15, 2018 @ 11:30 am - 1:00 pm

Jim Cavale, Founder & CEO INFLUENCER (INFLCR) $25 Members and $35 Non- Members, $15 Students Sign up now!

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September 2018

September 2018 Signature Series Luncheon

September 19, 2018 @ 11:00 am - 1:00 pm

Robert Fuqua, CEO Atlas RFID Solutions, Inc. $15 Students $25 Members $35 Non- Members Sign up now!

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Workshop: Harnessing the Power of Video Marketing

September 27, 2018 @ 8:00 am - 12:00 pm
Innovation Depot, 1500 1st Avenue N
Birmingham, AL 35209 United States
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Featuring Ali Schwanke, CEO - Simple Strat Ali Schwanke is the CEO of Simple Strat, a content marketing agency with a reputation for thought leadership in video marketing. Simple Strat is located in Lincoln, NE, but the AMA Birmingham leadership team had the opportunity to hear Ali deliver the opening presentation at the American Marketing Association National Leadership Summit in Chicago last April. Our first reaction was "Birmingham needs to hear what Ali has to say!" Since Ali received a 35 mm Nikon…

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October 2018

October 2018 Signature Series Luncheon

October 17, 2018 @ 11:30 am - 1:00 pm

Greg Schumann, Vice President Markstein   Pitfalls and Prosperity Brand lessons from an unconventional marketing and advertising career   Join AMA Birmingham as we welcome Greg Schumann. Greg will share successes and failures from his brand experiences, while also discussing best practices in multi-media – an area of focus in his current role with Markstein. This thought-provoking discussion will provide marketers with takeaways on building brands, navigating disruption and market positioning. Greg Schumann has enjoyed diverse experiences in advertising and marketing, working in…

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November 2018

November Signature Series Luncheon

November 14, 2018 @ 11:30 am - 1:00 pm

Ginger Jefferson Together We Can: Enhancing cooperation and prosperity in Birmingham Director of Marketing & Communication at the Community Foundation of Greater Birmingham Save Your Spot Today! Join AMA Birmingham as we welcome Ginger Jefferson. Ginger will talk about the role of communication and marketing in taking on major community initiatives that affect a large number of people and the role of outside professional help. Learn about 3 initiatives spearheaded and developed by the Community Foundation that are positively impacting…

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January 2019

January Signature Series Luncheon

January 16, 2019 @ 11:30 am - 1:00 pm

Scott Bell, Founder & CEO - Bell Media, LLC How Much Will You Pay for a New Customer? Understanding customer acquisition cost, churn rates, and lifetime value. Save Your Spot Today! Scott will talk about how understanding just how much you are willing to spend to acquire a new customer. The age old saying of 'it is much cheaper to keep a customer than to get a new one' still holds today. But just how much are you willing to…

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February 2019

February Signature Series Luncheon

February 20, 2019 @ 11:30 am - 1:00 pm

Cognitive Marketing:   A Glimpse Inside Our Minds and How We Make Decisions Through a Journey of Interactive Brain Games   Sean Doyle, CEO - Fitzmartin   Save Your Spot Today! Join AMA Birmingham as we welcome Sean Doyle. Cognitive Marketing helps to form a connection between brands and customers that can influence buying behavior and loyalty. The true importance lies in the connections that are linked between your brand and your customer. Above all, you need to know how…

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March 2019

March Signature Series Luncheon

March 20, 2019 @ 11:30 am - 1:00 pm

Building a SaaS Brand:   USING DIGITAL MARKETING, TECHNOLOGY AND DATA   Lori Sullivan, Director of Marketing - Fleetio   Save Your Spot Today!   Software as a service is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. Often, this allows businesses access to new products with minimal costs and brings much needed speed to marketplace. Learn how to Fleetio has leveraged their (SaaS) product to manage thousands of…

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April 2019

April Signature Series Luncheon

April 17, 2019 @ 11:30 am - 1:00 pm

Birmingham Legion Football Club Doug Hicks, Executive Vice President BRINGING SOCCER TO THE MAGIC CITY. BUILDING A PROFESSIONAL SPORTS BRAND Join AMA Birmingham as we welcome Doug Hicks. Doug Hicks – a 25-year professional sports communications, branding & marketing specialist - joined Birmingham Legion Football Club just under a year ago. He primarily oversees business operations using experience earned while working with D.C. United (MLS). Join us and learn how one of Birmingham's newest brands developed and learn how Legion Football Club…

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