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DTSTART;TZID=America/Chicago:20200603T120000
DTEND;TZID=America/Chicago:20200603T130000
DTSTAMP:20260527T181603
CREATED:20200505T150705Z
LAST-MODIFIED:20200519T182948Z
UID:3923-1591185600-1591189200@amabirmingham.org
SUMMARY:Trendy Topics: Learn and Develop Your Skills While Working Remotely
DESCRIPTION:This week’s Trendy Topics webinar will explore opportunities to learn and develop your skills while working from home. The marketing industry changes so quickly\, it is difficult to stay up to date. In this round table\, we talk about tools\, resources\, online classes\, and opportunities to connect with others who can help you on your journey. See how you can emerge from this time with a skill set that is relevant and in demand. \nReserve Your Spot! \nThe Birmingham Chapter of the American Marketing Association is hosting a weekly round table discussion led by a panel of local marketing experts. This round table discussion will be an opportunity to share ideas and strategies for marketing\, sales\, and communications during the COVID-19 crisis.
URL:https://amabirmingham.org/event/trendy-topics-learn-and-develop-your-skills-while-working-remotely/
CATEGORIES:Trendy Topics
ORGANIZER;CN="American Marketing Association - Birmingham Chapter":MAILTO:contact@amabirmingham.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200520T113000
DTEND;TZID=America/Chicago:20200520T130000
DTSTAMP:20260527T181603
CREATED:20191102T152408Z
LAST-MODIFIED:20200513T173804Z
UID:3747-1589974200-1589979600@amabirmingham.org
SUMMARY:Trendy Topics: May Virtual Luncheon Featuring Cherri Ellis
DESCRIPTION:Overcoming Adversity\, Marketing Through Video\, and Strategies For Success During COVID-19\nThe Birmingham Chapter of the American Marketing Association will host our May luncheon as a virtual webinar. This month we are featuring Cherri Ellis\, National Creative Strategy Director for Kernel\, the internal agency of Spectrum Reach. Cherri originally planned on talking about “The Five Videos Every Business Needs”\, but she has updated her presentation based on our current circumstances. Cherri’s presentation will cover: \n\nHer incredible personal story of overcoming adversity\nBest practices for marketing through video\nStrategies for success during COVID-19\n\nYou do not want to miss Cherri’s amazing story at the insight that she brings to the challenges that we are facing. \nRegister for the Webinar \nRegister for the webinar\, make a sandwich\, and join us for our first-ever virtual luncheon. For the first time ever\, our luncheon is free (except for the cost of your sandwich)! \nMore About Our Speaker\nCherri Ellis leads a team of strategists and creative professionals who provide data driven insights to clients and production personnel so that their messages are on point\, their assets are impactful\, and their business goals are met. \n\n\n\n\nSince receiving her B.F.A. from Wright State University\, Cherri has exclusively worked in creative arenas; live theater\, talent work\, eight years as a monthly magazine columnist\, and 3 years as morning drive personality Cherri Mason on the top-rated Mason and Dixon Morning Show on Classic Rock 99. \nNow with Spectrum Reach over 18 years\, Cherri specializes in non-profit creative assets. She has worked with 501c3s as large as the American Cancer Society and The Breast Cancer Research Foundation of Alabama\, but some of her favorite work has been with small\, first year non-profits at the onset of their journey . She most recently worked with One Place to create critical video training for law enforcement on Domestic Violence and Sexual Assault. \nShe is a grateful recipient of multiple industry awards and lives between Birmingham\, Alabama and Fernandina Beach with her husband\, cat\, and the world’s worst trained golden retriever. Amongst pursuits such as traveling\, cooking\, and joining then quitting fitness facilities\, she spends many of her off hours attempting to long distance helicopter-parent her adult daughter. \n\n\n\n\nRegister for the Webinar
URL:https://amabirmingham.org/event/may-2020-signature-series-luncheon/
LOCATION:AL\, United States
CATEGORIES:Luncheons,Trendy Topics
ORGANIZER;CN="American Marketing Association - Birmingham Chapter":MAILTO:contact@amabirmingham.org
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200506T120000
DTEND;TZID=America/Chicago:20200506T130000
DTSTAMP:20260527T181603
CREATED:20200429T210849Z
LAST-MODIFIED:20200430T131952Z
UID:3917-1588766400-1588770000@amabirmingham.org
SUMMARY:Trendy Topics: Featuring Phillip Stutts discussing "3 Data-Backed Messages Converting Customers in the Coronavirus Economy""
DESCRIPTION:Phillip Stutts is one of the most trusted voices in America as companies try to figure out marketing and communications during COVID-19. He just published a study that explores how marketing strategies must adapt. This study has already been downloaded more than 35\,000 times\, and he has done countless media interviews discussing this work. This study builds on the data-driven approach that Phillip described in Fire Them Now: The 7 Lies Digital Marketers Sell…And the Truth about Political Strategies that Help Businesses Win. \nJoin us on Wednesday\, May 6th at 12 PM CDT to hear more about how influencers\, consultants\, and status marketing are outperformed by messages that focus on helping others\, safety\, and trust. \nReserve Your Spot! \nAbout Our Guest\nWith more than 20 years of political and marketing experience\, Phillip Stutts has worked with multiple Fortune 200 companies\, has over two decades of experience working on campaigns with billions of dollars in political ad spend\, and contributed to 1\,273 election victories\, including hundreds of U.S. House campaigns\, dozens of U.S. Senate campaigns\, and even three U.S. Presidential victories. He is the founder and executive chairman of Go BIG Media (a political media firm) and the founder and CEO of Win BIG Media (a corporate marketing agency). Together\, these companies have won more than 42 national awards for marketing and creative content. \nStutts has made more than 260 national media appearances including CBS\, ESPN\, FOX NEWS\, FOX BUSINESS\, MSNBC\, and CNN. He has also appeared on some of the world’s most popular podcasts including Gary Vaynerchuk’s The DailyVee\, The James Altucher Show\, The Adam Carolla Show\, The Dr. Drew Podcast\, Jay Abraham’s The Ultimate Entrepreneur\, Big Questions with Cal Fussman\, and The Dr. Gundry Podcast. \nHe has been lauded as a “marketing genius” by FOX BUSINESS\, “the political guru” by ESPN\, and “The Michael Jordan of Political Marketing…” by Mike Dillard.
URL:https://amabirmingham.org/event/trendy-topics-featuring-phillip-stutts-discussing-3-data-backed-messages-converting-customers-in-the-coronavirus-economy/
CATEGORIES:Trendy Topics
ORGANIZER;CN="American Marketing Association - Birmingham Chapter":MAILTO:contact@amabirmingham.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200429T120000
DTEND;TZID=America/Chicago:20200429T130000
DTSTAMP:20260527T181603
CREATED:20200419T142237Z
LAST-MODIFIED:20200419T142237Z
UID:3911-1588161600-1588165200@amabirmingham.org
SUMMARY:Trendy Topics: Jobs\, Marketers\, and COVID-19
DESCRIPTION:The job market is in turmoil\, and many marketers are at risk. Whether you work at an agency\, a company\, or are a student graduating from college\, the job market is a major concern. Join us for this week’s Trendy Topics webinar to discuss the Birmingham job market and strategies for seeking employment during this challenging time. \nRegister For the Webinar! \n 
URL:https://amabirmingham.org/event/trendy-topics-jobs-marketers-and-covid-19/
CATEGORIES:Trendy Topics
ORGANIZER;CN="American Marketing Association - Birmingham Chapter":MAILTO:contact@amabirmingham.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200422T120000
DTEND;TZID=America/Chicago:20200422T130000
DTSTAMP:20260527T181603
CREATED:20200415T114646Z
LAST-MODIFIED:20200419T143409Z
UID:3903-1587556800-1587560400@amabirmingham.org
SUMMARY:Trendy Topics: Building Client Relationships While Quarantined - with Marketing Book Podcast Host Douglas Burdett
DESCRIPTION:Douglas Burdett is the host of The Marketing Book Podcast which was listed by Forbes as one of eleven smart podcasts that will keep you in the know.  LinkedIn says The Marketing Book Podcast is one of ten podcasts that will make you a better marketer. Douglas was one of our most popular speakers in 2019\, and he has unique insights into building strong relationships with clients accustomed to face-to-face interactions. Having interviewed more than 275 authors of the top books on sales and marketing\, Douglas has a broad perspective for strategies that we can use during the current crisis to stay connected. \nOur topic was inspired by a question that we received from an attendee at last week’s Trendy Topics Webinar. \n“We are accustomed to meeting with our clients who are mostly out of state\, in person. And I’ve noticed that some of the relationships are struggling because we are not able to meet with our clients in person. We are only able to meet via zoom. Recommendations on how to continue to nurture relationships from afar?” \nNobody knows more about creative marketing and communications strategies than Douglas\, and we are excited to explore this on Wednesday at noon. \nJoin us for the upcoming Webinar on Wednesday\, April 22nd! Send questions for Douglas to jamie.parris@amabirmingham.org. \nRegister For the Webinar! \n 
URL:https://amabirmingham.org/event/trendy-topics-a-marketing-communications-round-table-2/
CATEGORIES:Trendy Topics
ORGANIZER;CN="American Marketing Association - Birmingham Chapter":MAILTO:contact@amabirmingham.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200415T120000
DTEND;TZID=America/Chicago:20200415T130000
DTSTAMP:20260527T181603
CREATED:20200409T151813Z
LAST-MODIFIED:20200411T105608Z
UID:3896-1586952000-1586955600@amabirmingham.org
SUMMARY:Trendy Topics: A Marketing & Communications Round Table
DESCRIPTION:The Birmingham Chapter of the American Marketing Association is hosting a weekly round table discussion led by a panel of local marketing experts. This round table discussion will be an opportunity to share ideas and strategies for marketing\, sales\, and communications during the COVID-19 crisis. \nRegister For the Webinar! \n 
URL:https://amabirmingham.org/event/trendy-topics-a-marketing-communications-round-table/
CATEGORIES:Trendy Topics
ORGANIZER;CN="American Marketing Association - Birmingham Chapter":MAILTO:contact@amabirmingham.org
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