A Glimpse Inside Our Minds and How We Make Decisions Through a Journey of Interactive Brain Games Sean Doyle is the CEO for local Birmingham firm FitzMartin. Over the course Read More…
How Much Will You Pay for a New Customer?
Understanding customer acquisition cost, churn rates, and lifetime value. Scott Bell started his company in 2008. Originally specializing in billboard marketing, his company has evolved a great deal alongside emerging Read More…
Content Marketing is the New Business Storyteller
I recently conducted a Content Marketing workshop for the Birmingham American Marketing Association. It was so well-received that we thought a follow-up blog might be in order! We discussed the Read More…
Ginger Jefferson presents Together We Can: AMA November Luncheon Recap
AMA November Signature Series Luncheon: Ginger Jefferson presents Together We Can: Enhancing Cooperation and Prosperity in Birmingham Ginger Jefferson is the director of marketing and communications for the Community Foundation Read More…
Greg Schumann on and Prosperity and Pitfalls: AMA October Signature Series Luncheon
Companies and careers are often shaped by their ups and downs – or, as Greg Schumann calls them, prosperity and pitfalls. Schumann’s marketing career has been anything but conventional. He Read More…
Robert Fuqua on Building a New Market: September Signature Series Luncheon
Atlas RFID, like most successful ventures, was conceived when Robert Fuqua, the company’s CEO, identified a problem – in this case, a $275 billion problem – and found success by Read More…
The 3 A’s that Inbound Taught Me
Last week I had the opportunity to attend Inbound 2018 in Boston, Massachusetts. Inbound is an annual event that brings together over 24,000 marketing, sales, and business professionals from across Read More…
Harnessing the Power of Video Marketing
Everything you need to know to leverage video marketing to generate results for your company The world of video content is changing fast. Unfortunately, the standard “brand” or “company” video Read More…
Sociallyin and Happenin’s in the ‘Ham to Host The Southern Social Summit
Join Sociallyin and Happenin’s in the ‘Ham for the opportunity to meet future business partners, clients, and influencers at this year’s Southern Social Summit! The social media marketing conference to Read More…
June 2018 Signature Luncheon Pics
All AMA event photos courtesy of our Platinum Sponsor Eric Gray Photography. To learn more please visit www.ericgrayphotography.com or contact 205.601.5811. Read More…