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November 21, 2018 by Claire Per-Lee

Ginger Jefferson presents Together We Can: AMA November Luncheon Recap

Signature Series Luncheon

AMA November Signature Series Luncheon: Ginger Jefferson presents Together We Can: Enhancing Cooperation and Prosperity in Birmingham Ginger Jefferson is the director of marketing and communications for the Community Foundation of Greater Birmingham, where she has developed a keen understanding of the barriers facing a bi-county organization. For background, the foundation’s vision is for a Read More…

October 18, 2018 by Claire Per-Lee

Greg Schumann on and Prosperity and Pitfalls: AMA October Signature Series Luncheon

Birmingham, Marketing, Signature Series Luncheon

Companies and careers are often shaped by their ups and downs – or, as Greg Schumann calls them, prosperity and pitfalls. Schumann’s marketing career has been anything but conventional. He began his career in Chicago, but he’s lived and worked in a variety of cities across the country. He’s worked with publications like Teen People Read More…

September 18, 2018 by Claire Per-Lee

Robert Fuqua on Building a New Market: September Signature Series Luncheon

Birmingham, Marketing, Signature Series Luncheon

Atlas RFID, like most successful ventures, was conceived when Robert Fuqua, the company’s CEO, identified a problem – in this case, a $275 billion problem – and found success by providing a solution. Fuqua noticed that during a construction project, 15 percent of a company’s time was spent simply waiting on materials to be delivered. Read More…

September 14, 2018 by AMA Birmingham

The 3 A’s that Inbound Taught Me

Birmingham, Marketing, Member Spotlight

Last week I had the opportunity to attend Inbound 2018 in Boston, Massachusetts. Inbound is an annual event that brings together over 24,000 marketing, sales, and business professionals from across the world (110 countries to be exact) to connect, learn and grow better. While the event itself is hosted by HubSpot, there are over 300 Read More…

September 13, 2018 by AMA Birmingham

Harnessing the Power of Video Marketing

Marketing

Everything you need to know to leverage video marketing to generate results for your company The world of video content is changing fast. Unfortunately, the standard “brand” or “company” video isn’t going to cut it. Consumers want to see your product in action and meet the faces behind the brand. And they’re not alone – Read More…

August 3, 2018 by AMA Birmingham

Sociallyin and Happenin’s in the ‘Ham to Host The Southern Social Summit

Birmingham, Marketing

Join Sociallyin and Happenin’s in the ‘Ham for the opportunity to meet future business partners, clients, and influencers at this year’s Southern Social Summit! The social media marketing conference to be held at Rosewood Hall in Homewood, Alabama will feature industry thought leaders like Thomas Coiner of Knight Eady who will be presenting Video Marketing: Read More…